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The Purpose of a Web Site
A web site should tell a story that invites the web visitor in, so they can easily explore and find out more about you and your business.
I mention the word ‘You’ as a lot of web sites tend to be ‘Faceless’ – which in can undermine the ‘Credibility’ of a web site
I mention the word ‘You’ as a lot of web sites tend to be ‘Faceless’ – which in can undermine the ‘Credibility’ of a web site
Detailed Information:-
I like the Trademe site as I can find information on the product I am looking at, plus I can find something about the seller I am dealing with, which illustrates the importance of ‘Credibility and placing a face/indentity behind the seller.
People deep down like dealing with people connected with your firm, the problem is the web tends to become a faceless entity with no real identity behind the web site.
Credibility and trust are vitally important and sadly web sites with no physical address, no information about the owner tends to destroy credibility and trust.
If people are going to business with you, then tell your story and place a face behind the web.
You can do this by using an 'About Us' web page where you can profile your information.
Credibility and trust are vitally important and sadly web sites with no physical address, no information about the owner tends to destroy credibility and trust.
If people are going to business with you, then tell your story and place a face behind the web.
You can do this by using an 'About Us' web page where you can profile your information.